One has to appreciate the subtleties of this tea, similar to the palate that can discern a fine Pinot over a more callus reds. Thus, having offered such a unique product at fine value, what genius in marketing decided to pull it off the shelves? Additives such as Pomegranate, fruity essences are crass compared to pure, white tea. TJ’s may want to reconsider this one. One box of tea often accompanies several hundred dollars in groceries/household. Excellent tea.